A history of masks in Western fashion

In many places around the globe, masks have played an important role in conveying style, spirituality, and culture for thousands of years. They have been a part of Western fashion for centuries. Here are some of the highlights (and lowlights) of masks as fashion items.

Silenced by the Vizard

“And make our faces vizards to our hearts/Disguising what they are” – Macbeth

One of the most bizarre accessories in 16th-century fashion was the vizard, an oval-shaped mask made from black velvet worn by women to protect their skin whilst travelling.

A woman wearing a vizard, c.1581, France. Wikimedia

In an age where unblemished skin was a sign of gentility, European women took pains to avoid sunburn or significant sun tan. Two holes were cut for the eyes, sometimes fitted with glass, and an indentation was created to accommodate the nose. Disturbingly, they did not always have an opening for the mouth.

To hold the mask in place, wearers gripped a bead or button between their teeth, prohibiting speech. To the contemporary feminist, the mask raises associations with the scold’s bridle: a method of torture and public humiliation for gossiping women and suspected witches.

During the following century, masks continued to be fashionable, although the guise of protection gave way to mystique and desire. The small “domino” mask – seen in a 17th century Netherlands example below and still worn by superheroes from Batman to Harley Quinn – covered the eyes and tip of the nose. It was usually made from a strip of black fabric. For warmer months, a lighter veiling could be substituted.

The look for Winter by Wenceslaus Hollar (1643). Rijksmuseum

Read more: Beware of where you buy your face mask: it may be tainted with modern day slavery

Masquerade and desire

Venice has long been associated with masks, thanks to its history of carnival and masquerade. Their theatrical nature might lead to an assumption masks were always worn to deceive or seduce. Travellers expecting a masked amoral free-for-all in the early 18th century were surprised at how “innocent” the accessory really was in everyday life.

When worn at a masquerade, masks encouraged “safe” contact between the sexes – bringing them close enough to mingle but maintaining the social distance between strangers that etiquette required. In this scenario, masks also encouraged a kind of egalitarianism by allowing people of disparate social classes to mix – a freedom never allowed in normal social gatherings.

The gnaga mask, with its cat shape, allowed men to dress as women and skirt Venetian homosexuality laws. Venetian prostitutes were at various times prohibited from wearing or required to wear masks in public. Yet, married women were required to wear masks to the theatre, fostering an association between covers and sex.

Masquerades encouraged contact between the sexes while maintaining acceptable social distance.

Veils are largely responsible for poor complexions … This fine lace mask – for it is nothing else – hinders the circulation … but does far more injury by keeping the face heated.

As if this were not enough, veils blew dust from the street into “open pores” and retained dirt, redistributing it onto the skin every time it was worn.

A precursor to today’s sheet beauty treatments. Shutterstock

Veiling still had some fans, who touted its health and beauty benefits, and connotations of intrigue and excitement. “It suggests such charming possibilities beneath it”, a columnist in The Australasian wrote in 1897.

Fashionable or not, some masks were still worn behind closed doors. Enter the most bizarre masked accessory since the vizard: the toilet mask or “face glove”.

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